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MRB-23865 - USA (Mississippi) - Consulting Services for a Strategic Marketing Plan - Deadline January 27,2022

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Posted Date : December 13,2021
Product (RFP/RFQ/RFI/Solicitation/Tender/Bid Etc.) ID : MRB-23865
Government authority located in Mississippi; USA based organization looking for expert vendor for consulting services for a strategic marketing plan.
[A] Budget: Looking for Proposal
[B] Scope of Service:
(1) Vendor needs to provide consulting services for a strategic marketing plan; project is to develop a comprehensive strategic marketing plan that will increase brand recognition, create audience growth and engagement, and provide an analysis of the communication environment as it relates to child nutrition professionals in school and child care settings.
- Recruitment campaign(s) to increase engagement and grow our target audiences: Social Media; Email Subscribers; iLearn; Website Traffic.
- Data analysis of the communication environment as it relates to marketing the organization to its target audience and stakeholders (Microsoft Word format); Development of a creative campaign brief template(s) containing necessary details for successful campaigns for listed projects and initiatives; An analysis of the communication environment as it relates to child nutrition professionals in school and child care settings, including how the target audience receives and dissects Institute marketing messages; The campaigns will be implemented by Institute marketing staff using the creative campaign briefs provided by the vendor.
- Development of promotional content and graphics for digital marketing via social media, emails, website(s), blogs, and newsletters that maintains consistency of tone and imagery for listed projects and initiatives to increase our outreach and establish a relationship with our followers.
- Strategic plan, the project objective is to establish efficient workflows, develop project management processes, and develop and create promotional campaigns, including graphics/animations/videos.
(2) All question must be submitted no later than January 14, 2022.
[C] Eligibility:
- Onshore (USA Organization Only);
[D] Work Performance:
Performance of the work will be Offsite. Vendor needs to carry work in their office location.
Budget :
Deadline to Submit Proposals: January 27,2022
Cost to Download This RFP/RFQ/RFI/Solicitation/Tender/Bid Document : 5 US$

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