(1) Vendor needs to provide public health campaigns and marketing services.1. Campaign development and creative services:– Provide methodology of the process for monitoring and evaluating the effectiveness of a campaign.– Provide all source files that then become the property of agency (electronic, print, website ready and social media).2. Digital marketing:– Email marketing, development of digital media creative (banner ads, pay per click ads, blogs, web videos and mobile apps), SEO strategy and optimization, placement and ongoing evaluation and adjustment to maximize campaign performance.3. Copywriting:– Copywriting and editing services for a wide variety of marketing tools including website, collateral, programmatic documentation, case studies, web streaming, video blogging, slideshows, events.4. Photography:– Professional photography services for events, employee testimonials, case studies, website images and other purposes.5. Media buying and placement:– Negotiation and placement of advertising in various media channels including radio, TV, out of home and print publication.(2) All question must be submitted no later than April 01, 2024.(3) A contract period will be for one year.
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