(1) Vendor needs to provide public health campaigns and marketing service.– Website design and development, copywriting, graphics.– Create, develop, place, and then evaluate/audit a variety of public health messages.– These messages must reach a racially and culturally diverse population.– Campaign Development and Creative Services – Graphic design, brochures, fact sheets, flyers, posters, signage, advertising and/or multimedia presentations. – Email marketing, development of digital media creative (banner ads, pay per click ads, blogs, web videos and mobile apps), SEO (Search Engine Optimization) strategy and optimization, placement, and ongoing evaluation/adjustment to maximize campaign performance.– Live action and/or animated video production and post–production. Marketing, promotional, testimonial, case–study, web streaming, video blogging, slideshows, events, etc.– Negotiation and placement of advertising in various media channels including radio, TV, out–of–home, and print publications.– Printing services for a wide range of marketing and sales materials, including one–sheets, folders, booklets, annual reports, banners, etc.(2) All the questions must be submitted no later than April 1, 2024.
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