(1) Vendor needs to provide tourism advertising fund service. – The authority’s effectiveness of digital advertising efforts.– The authority’s administration and oversight of expenditures from the authority’s tourism advertising fund.– Strategies to improve the authority’s ability to attract out–of–state visitors to state from dollars expended from the tourism advertising fund.– Strategies to improve the authority’s ability to create tourism within agency from current residents.– Strategies to increase the authority’s effectiveness of digital advertisements placed;– Alternative structures for the administration of the tourism advertising fund, if appropriate for more effective use of the advertising funds.– Strategies to increase visitor flow across all segments leisure, conventions, meetings, sports, etc.(2) All questions must be submitted no later than July 1, 2024.
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